Corcoran Sunshine to market 1,050-foot-tall MOMA development

TRD New York /
May.May 21, 2012 05:30 PM

Hines Development named Corcoran Sunshine Marketing Group the exclusive sales and marketing agency for a stalled recession-era plan to build a 1,050-foot residential tower next to the MoMA in Midtown. Updated plans, scaling back the height from 1,250 feet, were approved recently by the City Planning Commission in a rare sign of activity on the project, Crain’s reported.

“Corcoran Sunshine has always had a great relationship with Hines, a longtime client of the firm, and for the past several years we’ve been working on the planning and design of this landmark property,”  Corcoran Sunshine president, Kelly Kennedy Mack, said. “It will be the ultimate destination for the world’s most elite buyers.”

The planned 78-story Jean Nouvel-designed building at 53 West 53rd Street between Fifth and Sixth Avenues will consist of 480,000 square feet of apartments atop a 92,000-square-foot hotel and include space for a the MOMA and a restaurant. The property was purchased five years ago for $125.5 million, according to public records. [Crain’s]

Related Articles

49 East 10th Street and Barbara Corcoran (Credit: Google Maps and Getty Images)

Corcoran to shut down office in building partly owned by Barbara Corcoran

Corcoran President & CEO Pamela Liebman (Credit: Corcoran, Getty Images)

Welcome to Queens: Corcoran opens first borough outpost

Corcoran CEO & President Pamela Liebman (Credit: iStock)

Corcoran begins new lead-gen push via Facebook ads

Compass' Rachel Glazer (inset) and The Corcoran Group’s Steve Gold with Circa Central Park (Credit: Getty Images, Compass)

Steve Gold loses exclusive at record-setting Harlem project

From left: Corcoran CEO Pam Liebman, Amazon CEO Jeff Bezos, former WeWork CEO Adam Neumann, Related Chairman Steve Ross, and Albany's State Capitol (Credit: Getty Images, iStock)

Amazon, WeWork and more — the biggest real estate stories of 2019

(Illustration by Charis Tsevis)

Revealed: Corcoran’s “hacked” files

Bill Cunningham and Citi Habitat's Gary Malin. The longtime president of sales is leaving the firm.

Corcoran shakeup: Bill Cunningham out; Gary Malin now COO

Realogy CEO Ryan Schneider

To pay off debt, Realogy to sell relocation biz for $400M