Three downtown clothing boutiques have signed retail leases in RFR Realty’s 980 Madison Avenue, DNAinfo reported, following an increasingly common pattern. Paris-based Sandro signed for 2,037 square feet in the building, marking its third New York City store after West Village and Nolita locations. New Zealand designer Rebecca Taylor took 4,338 square feet for a flagship boutique to compliment locations in the Meatpacking District and Nolita. And denim and cashmere brand Vince, which also maintains stores in Nolita and the Meatpacking District, inked 3,770 square feet. The deals were brokered by RKF Associates.
DNAinfo noted the trio joins other recent Upper East Side emigrants that made a name for themselves downtown, including Zadig & Voltaire, Proenza Schouler and Rag & Bone.
“When you think of what Madison Avenue is about, it’s not only a brand they’re buying into. They’re also buying into a very strong local market,” Madison Avenue Business Improvement District President Matthew Bauer said.