Rentals in demand: Apartment hunt hottest during work breaks

TRD New York /
Aug.August 05, 2013 12:30 PM

The most popular times during the day for renters to search for listings is between 9:30 a.m. and 10 a.m., followed by 12 p.m. to 3 p.m. and 5 p.m. to 7 p.m., according to data from apartment listings website Zumper.

“Finding an apartment is so important to renters that many are taking breaks at work to check on new listings,” Zumper COO Taylor Glass-Moore told The Real Deal. “This info is useful for helping agents and landlords know when are the optimal times to post new listings or get in touch with renters.”

In terms of neighborhoods, the East Village was the most in-demand in the last week. Rounding out the top neighborhoods were, in order, the West Village, Central Harlem, the Upper East Side and Gramercy.

One-bedroom apartments had the lion’s share – 46 percent – of renter inquiries to brokers. The median rent inquiry was $2,000 a month. Three-bedrooms saw 27 percent of the lead and a median inquiry of $4,075 per month, the data show.

Source: Data provided to The Real Deal by Zumper, an apartment listings website. The rankings were determined by a representative sample of emails and phone calls sent by Zumper users in response to Manhattan rental listings available on the site during the week of July 25 through August 1. – Mark Maurer


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