Pepsi licenser moving to larger Union Square digs

New York /
Aug.August 18, 2013 12:00 PM

The Joester Loria Group is moving one block south from its current location to a larger space at 30 Irving Place, the New York Observer reported.

The brand licensing agency will be moving into a full-floor suite at the 12-story building at East 16th Street. Once moved in, the firm will occupy 8,500 square feet on the 10th floor. The firm currently occupies part of the third floor of 860 Broadway, at East 17th Street.

Joester Loria expects to move into the new office in February 2014.

Although rents for Joester Loria’s office were not disclosed in the Observer article, a spokesman for Hanlder told The Real Deal that the asking rent was $46 per square foot.

Peter Newman and Diana Siegel of Handler represented the tenant in the transaction. Meanwhile, brokers Jeffrey Smith, Adam Smith, Rebecca Stein and Melissa Smith represented landlord Samco Management in-house.

Joester Loria works with such brands as Pepsi, Jose Cuervo, Poptarts and Animal Planet. [NYO] – James Comtois


Related Articles

arrow_forward_ios
Steve Witkoff and Ian Schrager in front of the iconic PUBLIC hotel escalators. (PUBLIC, Getty)
EB-5 fund alleges Schrager, Witkoff siphoned money from Public Hotel
EB-5 fund alleges Schrager, Witkoff siphoned money from Public Hotel
Best Buy has closed about 20 of its big-box stores in each of the past two years (iStock)
Best Buy lays off 5,000 staffers, increases store closures
Best Buy lays off 5,000 staffers, increases store closures
Ryan Serhant and Gary Barnett on Development Slowdown in Pandemic
Coffee Talk: Extell’s Gary Barnett and Ryan Serhant
Coffee Talk: Extell’s Gary Barnett and Ryan Serhant
Cushman & Wakefield CEO Brett White
Cushman reports 10% drop in revenue in 2020
Cushman reports 10% drop in revenue in 2020
Central Queens Academy's Ashish Kapadia and United's Chris Jiashu Xu with a rendering of 88-08 Justice Avenue (Linkedin, iStock)
Charter school takes 85K sf in Queens condo building
Charter school takes 85K sf in Queens condo building
(IStock illustration by Kevin Rebong)
Smaller cities look to cash in on shift to remote work
Smaller cities look to cash in on shift to remote work
421-427 East 14th Street (Google Maps, iStock)
Stuy Town to get new 17K sf grocery store
Stuy Town to get new 17K sf grocery store
Photo illustration of Mayor Bill de Blasio as Uncle Sam (iStock, Getty/Illustration by Kevin Rebong)
NYC has $1.3B in unpaid property taxes
NYC has $1.3B in unpaid property taxes
arrow_forward_ios

The Deal's newsletters give you the latest scoops, fresh headlines, marketing data, and things to know within the industry.

Loading...