SL Green courts tech, advertising tenants at 180 Maiden Lane

TRD New York /
Oct.October 28, 2013 10:54 AM

SL Green Realty is changing its strategy at its Lower Manhattan office tower 180 Maiden Lane. Though initially the real estate investment trust hoped to attract financial tenants to the 1.2 million-square-foot tower, or even convert it to hotel or residential use, it is now looking at attracting tenants from the technology, advertising, media and information industries, collectively known as TAMI tenants.

The REIT will add trendy flourishes to the building’s lobby and convert it into a meeting area, according to director of leasing Steven Durels. A third-floor cafeteria, to be christened “the Canteen,” will also undergo a similar makeover.

“We’re going after a much more casual, community kind of work environment,” Durels told the Wall Street Journal. “The idea is to create, in essence, a vertical campus inside the building.”

In August, insurance giant American International Group announced that it would vacate its 800,000-square-foot space at the building and move to a building it owns at 175 Water Street.

TAMI tenants accounted for over a quarter of the most valuable leasing deals in the second quarter of 2013, as The Real Deal reported. [WSJ]Hiten Samtani


Related Articles

arrow_forward_ios
The Daily News Building at 220 East 42nd Street and SL Green CEO Marc Holliday (Credit: Getty Images)

SL Green puts Daily News building up for sale

SL Green puts Daily News building up for sale
SL Green snags private-equity firm at One Vanderbilt

SL Green snags private-equity firm at
One Vanderbilt

SL Green snags private-equity firm at
One Vanderbilt
SL Green’s locks in big bank lease at Hudson Yards redevelopment site

SL Green’s locks in big bank lease at
Hudson Yards redevelopment site

SL Green’s locks in big bank lease at
Hudson Yards redevelopment site
Isaac Zion

SL Green’s co-CIO leaving firm

SL Green’s co-CIO leaving firm
An illustration of Vornado's Steven Roth and Facebook's Mark Zuckerberg

Revenge of the hoodies: Big Tech may be breaking up with Big Office for good

Revenge of the hoodies: Big Tech may be breaking up with Big Office for good
SL Green CEO Marc Holliday, One Madison Avenue and Hines Group CEO Jeffrey Hines (SL Green; Hines via Sanjeev Verma/Hindustan Times via Getty Images)

SL Green sells half of One Madison to Hines, NPS of Korea

SL Green sells half of One Madison to Hines, NPS of Korea
SL Green CEO Marc Holliday and CFO Matthew DiLiberto (Credit: SL Green)

SL Green preparing $1B coronavirus cushion

SL Green preparing $1B coronavirus cushion
SL Green's Mark Holliday with Industry City in Brooklyn and 95 Morton Street (Credit: Industry City; SL Green; Google Maps)

SL Green in talks to sell loans to CIM, Rockwood

SL Green in talks to sell loans to CIM, Rockwood
arrow_forward_ios

The Deal's newsletters give you the latest scoops, fresh headlines, marketing data, and things to know within the industry.

Loading...