SL Green courts tech, advertising tenants at 180 Maiden Lane

New York /
Oct.October 28, 2013 10:54 AM

SL Green Realty is changing its strategy at its Lower Manhattan office tower 180 Maiden Lane. Though initially the real estate investment trust hoped to attract financial tenants to the 1.2 million-square-foot tower, or even convert it to hotel or residential use, it is now looking at attracting tenants from the technology, advertising, media and information industries, collectively known as TAMI tenants.

The REIT will add trendy flourishes to the building’s lobby and convert it into a meeting area, according to director of leasing Steven Durels. A third-floor cafeteria, to be christened “the Canteen,” will also undergo a similar makeover.

“We’re going after a much more casual, community kind of work environment,” Durels told the Wall Street Journal. “The idea is to create, in essence, a vertical campus inside the building.”

In August, insurance giant American International Group announced that it would vacate its 800,000-square-foot space at the building and move to a building it owns at 175 Water Street.

TAMI tenants accounted for over a quarter of the most valuable leasing deals in the second quarter of 2013, as The Real Deal reported. [WSJ]Hiten Samtani


Related Articles

arrow_forward_ios
The Daily News Building at 220 East 42nd Street and SL Green CEO Marc Holliday (Credit: Getty Images)
SL Green puts Daily News building up for sale
SL Green puts Daily News building up for sale
SL Green snags private-equity firm at One Vanderbilt
SL Green snags private-equity firm at One Vanderbilt
SL Green snags private-equity firm at One Vanderbilt
SL Green’s locks in big bank lease at Hudson Yards redevelopment site
SL Green’s locks in big bank lease at
Hudson Yards redevelopment site
SL Green’s locks in big bank lease at
Hudson Yards redevelopment site
SL Green CEO Marc Holliday (Getty, Sl Green)
SL Green shareholders cry foul on CEO bonus
SL Green shareholders cry foul on CEO bonus
SL Green’s Marc Holliday with One Vanderbilt. (SL Green, KPF Architects)
$3B refi of One Vanderbilt set to close in two weeks: report
$3B refi of One Vanderbilt set to close in two weeks: report
SL Green’s Marc Holliday and 711 Third Avenue. (SL Green)
Connecticut hedge fund takes 20K sf at SL Green’s 711 Third Avenue
Connecticut hedge fund takes 20K sf at SL Green’s 711 Third Avenue
SL Green Realty CEO Marc Holliday, 635-641 Sixth Avenue and Spear Street Capital managing director Zachary Resnick (SL Green, LinkedIn)
SL Green sells Sixth Ave building to Spear Street for $325M
SL Green sells Sixth Ave building to Spear Street for $325M
Major real estate stocks ended in negative territory this week. (Getty)
Real estate stocks, markets jittery over inflation
Real estate stocks, markets jittery over inflation
arrow_forward_ios

The Deal's newsletters give you the latest scoops, fresh headlines, marketing data, and things to know within the industry.

Loading...