San Francisco ad firm takes LivingSocial’s Fifth Ave space

New York /
Oct.October 30, 2013 04:17 PM

The Midtown South space formerly occupied by LivingSocial has been snapped up by San Francisco-based advertising platform AdRoll — the company’s first location in New York City.

AdRoll has signed on for a 7,080-square-foot, three-year lease on the fifth floor at 101 Fifth Avenue. Ross Zimbalist and Ben Fastenberg of CBRE Group represented AdRoll in the transaction, while Esther Zar and Daniel Lolai of Murray Hill Properties represented the landlord, listed as BSD Michael 101 LLC in city property records.

Rents for the space will run in the high $50s per square foot, according to CompStak data cited by the New York Observer.

The opening of AdRoll’s first Big Apple location follows a February announcement to set up shop here and more recent news of plans to open a European office in Dublin. [NYO]Julie Strickland

Correction: Due to an editing error, a previously published version of this post misidentified the owner of 101 Fifth Avenue


Related Articles

arrow_forward_ios
The New York Life Sciences and Biotechnology Center at First Avenue and 41st Street (NY Life Sciences)
Life sciences leasing breaks annual record in five months
Life sciences leasing breaks annual record in five months
Manhattan sublease surge shows signs of slowing
Manhattan sublease scourge finally abates
Manhattan sublease scourge finally abates
Smaller retailers are snapping up Manhattan’s empty storefronts for shorter, cheaper leases (iStock)
Small retailers slip into city’s empty storefronts on the cheap
Small retailers slip into city’s empty storefronts on the cheap
Newmark CEO Barry Gosin and CBRE CEO Robert Sulentic with (from top) Chris Cowan, Shane Ozment and Terrance Hunt (Getty)
Newmark sues brokers who jumped to CBRE for violating non-compete
Newmark sues brokers who jumped to CBRE for violating non-compete
Paramount CEO Albert Behler and 60 Wall Street (Getty, Paramount Group)
Paramount Group plans $250M facelift for 60 Wall
Paramount Group plans $250M facelift for 60 Wall
Commercial real estate investment was harder-hit in the New York metro and Bay Area than in Greater Los Angeles. (iStock)
LA was top spot for commercial property investment in Covid-ravaged year
LA was top spot for commercial property investment in Covid-ravaged year
WATCH: How climate change puts real estate at risk
WATCH: How climate change puts real estate at risk
WATCH: How climate change puts real estate at risk
Illustration of Amazon's Jeff Bezos (Photo illustration by Kevin Rebong for The Real Deal)
No room in the warehouse: Amazon fuels shortage
No room in the warehouse: Amazon fuels shortage
arrow_forward_ios

The Deal's newsletters give you the latest scoops, fresh headlines, marketing data, and things to know within the industry.

Loading...