Design firms increasingly develop their own projects

New York /
Dec.December 01, 2013 05:00 PM

 The distinction between architect and developer is starting to look gray now that more design firms are also acting as project developers.

Company’s like Alloy, a firm that designs, develops, constructs and markets its own buildings, are leading the way. The company recently unveiled rows of sleek, 3,000-square-foot Dumbo townhouses that start at $4 million, according to Crain’s.

“As an architect, you sit around and wait for clients, while on the development side, you go ahead and buy property,” Jared Della Valle, Alloy’s founder, told Crain’s. “It’s not easy, but you don’t have to wait for the phone to ring.”

And Alloy is far from the only firm using what is being called design-focused integrated practices. A growing number of New York City firms are keeping projects in house start to finish, in order to better control the destiny of a property. [Crain’s]Christopher Cameron


Related Articles

arrow_forward_ios
A rendering of the 80 Flatbush project and Alloy CEO Jared Della Valle (Alloy, AIANY)
Developer joins climate advocates in pushing gas-hookup ban
Developer joins climate advocates in pushing gas-hookup ban
Brooklyn borough president candidates Robert Cornegy Jr., Jo Anne Simon and Antonio Reynoso (Getty) 
A housing voter’s humble request: One good candidate
A housing voter’s humble request: One good candidate
Alloy Development and Davis Companies move ahead with Dumbo condo conversion
Alloy Development and Davis Companies move ahead with Dumbo condo conversion
Alloy Development and Davis Companies move ahead with Dumbo condo conversion
Brooklyn councilman wants to cut Alloy’s 80 Flatbush down to size
Brooklyn councilman wants to cut Alloy’s 80 Flatbush down to size
Brooklyn councilman wants to cut Alloy’s 80 Flatbush down to size
Controversial project at 80 Flatbush gets approval from City Planning Commission
Controversial project at 80 Flatbush gets approval from City Planning Commission
Controversial project at 80 Flatbush gets approval from City Planning Commission
Alloy Development buying pair of Dumbo properties for more than $50M
Alloy Development buying pair of Dumbo properties for more than $50M
Alloy Development buying pair of Dumbo properties for more than $50M
Open New York seeks to counter NIMBYism with YIMBYism
Open New York seeks to counter NIMBYism with YIMBYism
Open New York seeks to counter NIMBYism with YIMBYism
Alloy has a new development partner at 80 Flatbush megaproject
Alloy has a new development partner at 80 Flatbush megaproject
Alloy has a new development partner at 80 Flatbush megaproject
arrow_forward_ios

The Deal's newsletters give you the latest scoops, fresh headlines, marketing data, and things to know within the industry.

Loading...