The Real Deal New York

Manhattan Realtors sign on RealtyMX as MLS tech partner

December 19, 2013 02:40PM

UPDATED, 5:10p.m., Dec. 19: The Manhattan Association of Realtors has signed a deal with New York City-based real estate technology firm RealtyMX to be its software partner on its multiple listing service Manhattan MLS, Robb Pair, president of the association, told The Real Deal.

Manhattan MLS already conforms to a nationwide industry standard called the Real Estate Transaction Standard, or RETS. (The Real Estate Board of New York’s new listing system is also in compliance with RETS.) But the deal with RealtyMX — which replaces Alabama-based Solid Earth — will allow the association to better accommodate the unique characteristics of Manhattan listings, Pair said.

“Manhattan has so many nuances that don’t quite fit into the national box,” said Pair, who is also the president of residential brokerage Harlem Lofts.

RealtyMX’s services will include Internet data exchange — which will allow users to search MLS properties – as well as listing syndication, which allows subscribers to distribute listings to sites including Zillow, Trulia and StreetEasy. Users will also get access to collaboration service and a subscription discount to real estate data site PropertyShark.

Representatives for RealtyMX and Solid Earth couldn’t be immediately reached for comment. The transition to the new vendor will take place over the next four to six weeks, according to a release from the association.

Manhattan MLS’ president Zhann Jochinke – who also serves as chief operating officer of Keller Williams NYC – said that the partnership would provide users with a clean interface and a straightforward subscription structure. “That’s what our brokers and agents have been asking for,” he said.

“It’s been a challenge to fill the shoes of a recognized national MLS vendor, but … we’re confident that our product brings an ideal solution for MANAR’s growing user base,” said Takumi Iwasaki of RealtyMX, who led the project development.– Hiten Samtani