JEMB adds Hearst-affiliated TV company at 75 Broad

January 30, 2014 02:05PM

Shortly after welcoming pasta company De Cecco, JEMB Realty has signed TV production company NorthSouth Productions to a 27,000-square-foot space at 75 Broad Street in the Financial District.

NorthSouth agreed to pay rent in the mid-$30s per square foot for the 15th-floor space. Cushman & Wakefield broker Peter Cento, Frank Cento and Carlos Suarez represented JEMB Realty in the deal. The production company specializes in reality TV fare such as A&E’s “Paranormal Cops” and TLC’s “Say Yes to the Dress: Bridesmaids.”

Ten percent of the building is vacant, but deals are pending on all of those spots, Frank Cento told the New York Observer.

DeCecco took space on the fourth floor, as reported yesterday. Other tenants include websites Internap and Peer 1 Hosting.

Hearst Corporation acquired a 50 percent stake in NorthSouth in 2012 [NYO]Mark Maurer