New Condos: Home Page
738 Broadway 

July 10, 2014 11:32AM

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Inside the Chetrit Group’s condominium conversion at 738 Broadway are two lofts and two penthouses equipped for the digital era. Residents will be able to turn on fireplaces, and control the lights and stereo remotely, thanks to an automated (and app-accessible) system. The units also feature a mirror-hidden television, as well as an “overflow tub,” in which water pours down from the ceiling, overflows and then spills into a drain. Sales began in January 2014 and despite all of the bells and whistles, prices of the units dipped just a few weeks after the project hit the market. For example, the two 2,396-square-foot, two-bedroom lofts are asking $5.25 million and $4.995 million, respectively — down from $6 million in January. There is also a 2,396-square-foot penthouse with a private terrace asking $6.25 million. Karl Fischer is the architect, and Andres Escobar is handling the interior design. Contact or 212-605-9381.

NAME738 Broadway PRICE RANGEFrom $4,995,000
to $6,250,000
ADDRESS738 Broadway SIZE RANGE2,396 Sq Ft
TYPEConversionAVG PPSF$2,295
Source: Streeteasy, BuzzBuzzHome, TRD, news reports. Data as of early July. List primarily includes Manhattan condo projects that have started sales since Jan. 1, 2010 that have units on market. Projects that started sales since Jan. 1, 2010 that subsequently sold out, have all units in contract or don’t currently have any listings on the market were excluded in most cases. “Price range,” “Size range,” “Avg PPSF (Price Per Square Foot)” and “Common Charge” refer to units currently for sale.

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