The Real Deal New York

Porsche to launch pop-up store in Meatpacking District

Store will be open for a month to celebrate the 50-year anniversary of the 911 coupe
September 10, 2014 01:25PM

Among the Christian Louboutin shoes and the Tory Burch bags, shoppers in the Meatpacking District will temporarily be able to buy something  altogether different in a new 4,400-square-foot pop-up store: a special edition Porsche 911 coupe.

Porsche is leasing the 446 West 14th Street space to celebrate the 50th anniversary of the 911 coupe and introduce a new edition of the iconic model, the New York Post reported. Asking rent for the spot was $450 per square foot.

The store, located in a building owned by Joe Sitt’s Thor Equities, will be open from September 16 until October 15.

Interested buyers will have a limited window, however, as only 1,963 (referring to the year the 911 coupe was first made) vehicles will be manufactured. The price tag will be $124,100, plus a $950 destination charge, according to the Post. [NYP, 4th] — Claire Moses