He’s already in print and on television. Now, high-kicking “Million Dollar Listing New York” star Fredrik Eklund is coming to you from across the airwaves.
The Douglas Elliman luxury broker, who recently released his book “The Sell,” has inked a deal for his own radio show on SiriusXM, the satellite radio giant announced Wednesday.
The show, dubbed “Buying and Selling,” will see Eklund and his brother Sigge, who hosts a successful podcast in Sweden, talking up a storm on how to sell anything to anyone. A celebrity guest will also join them every week to talk pop culture, real estate and their personal lives.
“It’s an insane opportunity,” Eklund told The Real Deal. “I felt like I needed my brother by my side. He’s my best friend in the world and this is his medium.”
Eklund said Sigge, who is three years older and a father of three, is the “deeper” of the two brothers.
“He’s more philosophical than I am,” he said.
The hour-long show, which will debut November 20, will run on limited release.