Mid-century design giant Herman Miller is taking its first step into the world of brick and mortar retail with its first ever U.S. showroom at 251 Park Avenue South.
The Michigan-based manufacturer made its name through partnerships with legendary designers such as Charles Eames, Isamu Noguchi and Alexander Girard, but until now, their furniture was available only through other retailers.
The company unveiled its new flagship this week in the same building that houses its offices, as well as Design Within Reach, according to Curbed.
“The folks who know us and love us will be visiting, but we’re also really excited to introduce ourselves to those who may not know Herman Miller the brand, but know our pieces,” Linda Choong, Herman Miller’s vice president of consumer business, told Curbed. [Curbed] –Christopher Cameron