Tiffany & Co. embraces security hell, brands NYPD barricades

Stores surrounding Trump Tower are coming to terms with their new reality

TRD New York /
Dec.December 17, 2016 03:00 PM

Trump Tower’s newest amenity, aka the security service, is also a well known nightmare for the posh shops in or surrounding the tower. But one by one, Fifth Avenue‘s top shops are accepting their fate. And Tiffany & Co.’s flagship next door to Trump Tower has devised a unique solution.

Tiffany recently unveiled blue cloth monogrammed covers for NYPD barricades outside Trump Tower. Moreover, the barricades create a pathway allowing customers to directly access the store and its holiday windows, according to New York magazine. Bellhops wearing Tiffany-blue scarfs are also being stationed along the pathway.

The famed jewelry store commissioned the barricade covers for its holiday window unveiling in November, but the event was canceled due to security concerns. But they seem to have now struck a deal with the NYPD.

“Tiffany is in frequent communication with the New York Police Department and U.S. Secret Service regarding safety and security along the perimeter of our Fifth Avenue flagship,” a Tiffany representative told WWD. [NY Mag]Christopher Cameron

 

Related Articles

arrow_forward_ios
City’s new Open Storefronts program will allow shop owners to sell their wares on sidewalks (Getty)

NYC to allow store owners to sell wares on sidewalks

NYC to allow store owners to sell wares on sidewalks
(Getty)

When the music stops: Guitar Center could file for bankruptcy

When the music stops: Guitar Center could file for bankruptcy
Abandoned malls are being turned into senior housing, giving planners a chance to rethink retirement communities (iStock)

Abandoned malls get new life as senior housing

Abandoned malls get new life as senior housing
J.C. Penney CEO Jill Soltau and Aurelius Capital Management CEO Dirk Markus (Getty; Wikipedia Commons)

J.C. Penney creditors want slow down “bad faith” sale

J.C. Penney creditors want slow down “bad faith” sale
An aerial view of a pop-up drive-in theater built in the parking lot at the Broadway Commons in Hicksville, New York (Getty)

Covid pummeled shopping centers, but their parking lots are thriving

Covid pummeled shopping centers, but their parking lots are thriving
Gap CEO Sonia Syngal (Getty)

Gap Inc. will close 350 stores and exit malls entirely

Gap Inc. will close 350 stores and exit malls entirely
518 Broadway (Google Maps)

Four years vacant: Landlord offers dire outlook for Soho building

Four years vacant: Landlord offers dire outlook for Soho building
Vornado CEO Steven Roth with 1535 Broadway and 220 Central Park South (Getty, VNO, Google Maps)

Vornado sees $100M retail JV loss, $190M in 220 CPS gains

Vornado sees $100M retail JV loss, $190M in 220 CPS gains
arrow_forward_ios

The Deal's newsletters give you the latest scoops, fresh headlines, marketing data, and things to know within the industry.

Loading...