The Real Deal New York

Celeb tattooist Bang Bang heading to Soho

Keith McCurdy signs retail lease on Grand Street
By Rich Bockmann | September 07, 2017 03:32PM

Keith “Bang Bang” McCurdy and 62 Grand Street in Soho

He’s put ink on the thighs, backs and asses of some of the country’s biggest celebrities. But now, tattoo-artist-to-the-stars Keith “Bang Bang” McCurdy just inked a very different kind of deal.

Bang Bang will open a new shop at 62 Grand Street after signing a 10-year lease at the Soho storefront between Wooster Street and West Broadway, according to the brokers who negotiated the deal. The space spans 4,440 square feet across the ground floor and lower level. Asking rent in the deal was $200 per square foot for the ground level.

This will be the second location for the artist, whom Vogue dubbed “the most famous tattoo artist in the world, or, better yet, tattoo artist to the most famous in the world.” His clients include Rihanna, LeBron James, Katy Perry, Miley Cyrus and Justin Bieber.

Bang Bang’s broker, Eastern Consolidated’s Greg Goldberg, said he first found out the entrepreneur was looking for a new location when he saw fellow tattoo artist JonBoy post a notice on Snapchat.

Eastern Consolidated’s Greg Goldberg and James Famularo

“Social media is playing a greater role in the real estate market today, Goldberg said.

Goldberg’s colleague James Famularo represented the building owner, Slavik Gofman.

Soho has been hit hard by the city’s struggling retail market. The availability rate jumped to 23.1 percent in the second quarter of the year, while asking rents have fallen 12 percent from the end of 2015 to an average of $478 per square foot, according to Cushman & Wakefield.