Wellness is the newest luxury amenity

Developers are including yoga studios, meditation chambers to attract mindful buyers

TRD New York TRD WEEKEND EDITION /
Apr.April 21, 2018 09:00 AM

Home buying is often an emotional decision, and now it’s increasingly becoming a mindful one.

Developers are tapping into the market for wellness real estate by including amenities like open-air yoga studios, medicinal gardens with calming herbs and meditation courtyards, the Wall Street Journal reported.

“Mindfulness is paying attention-it’s being present in the moment. When you build and design a house, you can design it in a way to cultivate mindfulness,” said yoga teacher Jeny Mathis, who created a yoga studio in her Chattahoochee, Georgia, home.

Wealthy homebuyers are demanding eco-sensitive abodes that are built with natural products, as well as interior design elements meant to promote mental clarity.

“It’s not just about physical health, people are also thinking of how our space affects us emotionally,” said Global Wellness Institute senior researcher Katherine Johnston, who spearheaded a study that examined the way that the wellness industry has expanded into the real-estate market.

In New York City, wellness developer Delos Living in 2014 developed a six-unit condominium building in Greenwich Village at 66 East 11th Street that included 50 wellness elements, including vitamin C-infused showers. [WSJ] – Rich Bockmann


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