Ever wonder what the views are like from New York’s most expensive condominium towers? Hungarian artist Andi Schmied devised an elaborate ruse to gain entry into some of them.
Schmied created a fictional identity for herself as an ultra-wealthy homebuyer, and agents ate it up, Curbed reported.
Schmied was able to access high-rise units at 25 of the city’s tallest and priciest towers, photographed those incredible views and put them into a new book: “Private Views: A High-Rise Panorama of Manhattan.”
Although she went to great lengths to dress the part of a wealthy European buyer, including creating a fake personal assistant named Coco and a fake husband, Schmied may not have needed to do so.
Not a single agent did a credit check, an ID check or apparently any research beyond some surface level Googling.
She mostly built her fake persona, Gabriella, based on questions that agents asked her while they looked at units. When an agent asked about her necklace, her answer was, “‘it’s a Hungarian designer,’ and that became my answer to any outfit questions,” according to Curbed.
“Or they asked me if we have a chef in the family. And then at the next viewing, I directly started talking about ‘our chef’ or his needs,” she said.
Agents more or less took her word for everything. Eventually she realized that she didn’t need to dress up at all.
“From their point of view, you’ve passed the access, and you can do anything — anything is believable,” she said.
[Curbed] — Dennis Lynch