The founder of ice cream brand Halo Top is selling his Lincoln Park home.
Doug Bouton and his wife Jennifer Mellen sold their 5,600-square-foot mansion on Kenmore Avenue for $3.725 million. They bought the home in 2019. The home wasn’t listed publicly.
The house, built by Hastings Builders in 2018, has five bedrooms and four floors. Amenities include a temperature-controlled wine cellar, a home gym and a chef’s kitchen with butler pantry. The home also has two laundry rooms, heated outdoor stairs and sidewalks, a passenger elevator and an attached garage.
Bouton and his real estate agent, Lauren Mitrick Wood of Compass, declined to comment. The buyers are not yet identified in public records.
Los Angeles-based Halo Top was started by former attorney Justin Woolverton along with Bouton in 2011. The ice cream is lower calorie and higher protein than traditional ice cream brands. Wells Enterprises, the maker of Blue Bunny ice cream, purchased Halo Top for an undisclosed amount in 2019. In 2018, the brand was worth about $100 million prior to the sale, according to Inc Magazine.
The brand is considered somewhat controversial in the food industry, with many low calorie foods going out of trend. However Halo Top now has ample low calorie copycats in stores.
“People were revolted or they absolutely loved it,” Woolverton said to INC at the time.
Bouton became CEO of Halo Top International after the sale. He is now working on Gatsby Chocolate, a similar style of product in the chocolate industry, that has fewer calories and less sugar than traditional chocolate. Bouton is working on the Gatsby Chocolate products with other former members of the Halo Top team, according to Food Business News.
The brand is a reference to F. Scott Fitzgerald’s novel, “The Great Gatsby” and the packaging is inspired by the decadence and opulence of the 1920s. Gatsby products use allulose and esterified propoxylated glycerol, an oil that functions like fat but with fewer calories.