The Real Deal Los Angeles

Beverly Center teases renovations with flashy art

Mall's facade is now adorned by provocative Geoff McFetridge mural
September 12, 2016 08:30AM

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The Beverly Center is getting sassy in a bid to mask ongoing construction related to its renovations.

Taubman Centers, the mall owner, has debuted an edgy mural on the side of the building by Los Angeles-based artist Geoff McFetridge. It depicts a flashing girl, who lifts up her blue skirt to the world. But motorists needn’t avert their gazes, since she’s facing away.

Taubman said the design “”evokes the open and civic spirit of Beverly Center’s reimagining — itself, a kind of lifting of skirts,” Curbed reported.

The famed Brutalist-style Beverly Center is currently undergoing a major  $500 million renovation, which includes a new facade and floorplan. The work is slated to be completed by 2017.

“Our scope of work was to give it light and a new quality of space,” the project’s architect, Massimiliano Fuksas, told The Real Deal last month. [Curbed]Cathaleen Chen