James Hotel brand backs out of Sunset Strip deal in WeHo

West Hollywood hotel development Sunset La Cienega James Hotel
Renderings of CIM Group's Sunset | La Cienega project

It’s official: The James Hotel, which had been slated to open at CIM Group’s Sunset | LaCienega project last month, is not opening after all.

In a message on the James Hotel’s website, officials said that they would no longer be launching a hotel in L.A. 

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“While all of us at The James continue to maintain our commitment to community, personal wellness, art and design, we will not be introducing the James Hotel to Los Angeles at this time,” said the message, which has since been deleted. The message was first spotted by Curbed.

While there’s no word so far on the reason for the change of plan, The Real Deal reported in April that Barry Sternlicht’s Starwood Capital was in negotiations to buy the 286-key hotel for about $280 million, or $975,000 per key. The property at 8490 Sunset Boulevard spans 235,000 square feet.

Sources with knowledge of the deal told TRD that Sternlicht might convert the property into a 1 Hotel, rather than sticking with the James brand. [Curbed]Cathaleen Chen