Will the third time be a charm for Downtown Los Angeles landlord Joseph Hellen?
His firm, Downtown Management, first proposed its massive mixed-use tower at 525 S. Spring Street in 2014, but there’s been little activity to move the project forward.
Then, seemingly out of nowhere, the firm released a revised design by Adam Sokol Architecture Practice (ASAP) this week that shows a larger and flashier project. The renderings reveal a boost to the building’s height from 40 stories to 45 stories, Urbanize reported.
The glassy, futuristic-looking building would have 360 residential units, 25,000 square feet of commercial space and a below-grade parking garage.
Hellen’s project has taken on several different forms over the last three years.
In 2014, he proposed plans for a 40-story tower reminiscent of Chicago’s Aqua, according to Curbed.
It was then reimagined in 2015 by Steinberg Architects and made into a larger plan to revive the Roxie, Cameo and Arcade theaters on Broadway with live entertainment and retail space. That plan was eventually scrapped due to disputes with the City of L.A. over design issues.
No official plans have been filed yet for the projects revised concept – leaving time for Hellen to change his mind. [Urbanize] — Subrina Hudson