The Real Deal Los Angeles

Planning Commission to consider Crossroads project in Hollywood

Mega-project would span four blocks and have 950 resi units
September 10, 2018 04:00PM

Harridge Development Group is hoping to gain city approval this week for one of the biggest mixed-use projects that has been proposed in Hollywood.

The Planning Commission is set to vote on Thursday on a 1.4-million-square-foot complex proposed for Sunset Boulevard and Highland Avenue, which would be built around the Crossroads to the World, Urbanize reported.

The project, which would span four blocks, includes a 308-room hotel and 950 residential units. Some 105 of the units would be designated for very-low-income households. The plan also includes 190,000 square feet for commercial use.

The project will replace existing buildings with mid-rise and high-rise structures as tall as 32 stories, transforming the Crossroads of the World, which is considered the country’s first outdoor shopping mall. Plans include a central paseo for pedestrian connection between Selma Avenue to the north and Sunset Boulevard to the south.

Design firms SOM and Rios Clementi Hale Studios altered the project’s plans earlier this year in order to preserve the landmarked Hollywood Reporter Building at 6715 Sunset Blvd. The developer had previously planned to demolish the 1930s building.

Attempts to protect other structures were not successful after a city council committee voted against landmarking four properties. The effort was criticized for attempting to slow development by exploiting relatively loose rules for protecting sites, The Real Deal reported.

The Planning Commission will consider Harridge’s project during its meeting at 8:30 a.m. on Sept. 13, at Los Angeles City Hall. If approved, the project would then be considered by the city council’s planning and land use management committee.