The Real Deal Los Angeles

LA hotel boom continues with approval of KOAR’s Schrader Hotel

The firm's 191-key hotel in Hollywood, like nearby projects from Relevant Group, was given go-ahead despite challenges
March 11, 2019 08:00AM

From left: Laurent Opman, KOAR managing member, Bruce Rothman, owner of KOAR and a rendering of the Schrader Hotel

Los Angeles is in the middle of a hotel development boom, and Hollywood is one of the biggest contributors. But those plans have not come without opposition.

Most recently, KOAR Institutional Advisors’ received approval for its 191-room Schrader Hotel project at 1600 Schrader Boulevard, according to Curbed. The project will include a restaurant and cafe, and would also rehab a 12-unit apartment building just north of where the hotel will be located.

The project was challenged by construction advocacy group Coalition for Responsible Equitable Economic Development, which opposes its construction closer to property lines than normally allowed. But the appeal was denied.

KOAR’s hotel plan was given the go-ahead just after a 114-room hotel plan by Relevant Group was approved, which will be located around the block at Selma and Wilcox avenues. The Selma Wilcox hotel is the third of four hotels that Relevant has planned or has recently completed in a two-block radius, just south of Hollywood Boulevard. Each project was approved despite appeals from several groups concerned that the city hadn’t considered the cumulative impact the hotels would have on the area.

The groups accused the city of creating an unofficial entertainment district by approving a series of smaller developments. Relevant Group’s Dream Hotel was recently completed, and the firm has a 212-room Tommie Hotel and 190-room Thompson Hotel set to be built nearby.

Restaurateur Adolfo Suaya is also planning a 134-key hotel nearby on Selma Avenue. [Curbed]Gregory Cornfield