Developer will knock down West LA complex to build 68-unit project

Site on Santa Monica Boulevard is eligible for Transit Oriented Communities Program

10448-10460 Santa Monica Blvd. (Credit: Google Maps)
10448-10460 Santa Monica Blvd. (Credit: Google Maps)

Los Angeles-based development firm Coffee Tree Vacaville LLC has filed plans to build a 68-unit multifamily building in West L.A., public records show.

In filings, Coffee Tree said that it plans to demolish an existing 18-unit apartment complex at 10448-10460 Santa Monica Blvd. in order to pave the way for the new housing.

The Coffee Tree entity, which picked up the West L.A. properties for $3.1 million last summer, is managed by Beverly Hills developer Parviz Parvizyar, who is affiliated with the Olympic-Barrington Partnership, a WeHo-based real estate development company. Parvizyar could not be reached for comment.

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The site is eligible for density bonuses and other incentives as part of the city’s Transit Oriented Communities program, which provides incentives that encourage market-rate developers to include affordable units in projects located near transit hubs.

The program aims to streamline the development process and incentivize affordable housing development by implementing a section of Measure JJJ, which was passed by L.A. voters in Nov. 2016.

Parvizyar has developed in both Northern and Southern California. A decade ago, an entity controlled by Parvizyar converted an empty Elk Grove warehouse into a Strikes Family Entertainment Center. Parvizyar also has been associated with several limited partnerships, including La Cienega Cadillac LLC, EGSC LLC and Maggie Lane Development Corp., which sold a Redlands, Calif.-based office business center for $12.25 million in 2017.