Atlas Capital Looks to Build 1,000 Apartments at Row DTLA

Atlas Capital Group has moved forward with plans to add 1,000 apartments to its Row DTLA retail and office hub in Downtown Los Angeles.

The New York-based developer has filed plans to build two eight-story apartment buildings at the 32-acre “city within a city” at 777 Alameda Street, Urbanize Los Angeles reported. They would replace a parking lot.

Plans call for a 367-unit complex on the north side and a 633-unit apartment building on the south side, above 6,131 square feet of shops and restaurants and underground parking for 1,000 cars.

A cost and timeline for the development at 7th and Alameda Streets were not disclosed.

The move ahead by Atlas comes after new zoning rules were approved by the city that allow redevelopment of parking lots that line the eastern side of the Row property fronting Alameda Street.

The new zoning, the result of the DTLA 2040 plan approved in 2023, would accommodate up to 125,000 new residents and 100,000 jobs in Downtown by the year 2040 by steering growth into industrial zones.

Row DTLA, once known as L.A. Terminal Market as well as Alameda Square, contains 1.3 million square feet of shops, restaurants, galleries and offices in converted century-old buildings along the Southern Pacific Railroad, according to its website. Its redevelopment began in 2016.

Atlas Capital, which acquired many trophy assets once owned by defunct developer Meruelo Maddux more than a decade ago, has filed plans for several ambitious projects in Downtown, according to Urbanize.

These include a new production studio which would rise across Alameda Street from the Row DTLA campus at a former Los Angeles Times printing plant and a 725-unit apartment complex next door to Metro’s Chinatown Station.

— Dana Bartholomew