Berkshire Hathaway HomeServices Inks Coldwell Franchise Deal

Anywhere Real Estate’s Coldwell Banker brand just expanded its Southern California presence in a big way.

Coldwell Banker Real Estate said Tuesday it entered into a franchise agreement to bring a Berkshire Hathaway HomeServices California Properties franchisee into its fold as an affiliate.

That affiliate will be rebranded and operate as Coldwell Banker Envision as a result of the deal.

To be clear, HomeServices of America’s Berkshire Hathaway HomeServices California Properties’ company-owned offices are not part of the deal and remain operating as BHHSCP. That entity counts more than 2,000 agents in nearly 50 offices spanning Central and Southern California. There are also three franchisees operating under BHHSCP that remain in Sierra Madre, Palos Verdes, Redondo Beach and San Luis Obispo.

Coldwell added more than 1,300 agents and 14 offices throughout Los Angeles, San Bernardino and Orange counties as a result of its latest franchise agreement.

The new affiliate is led by CEO and owner Luis Carrion, who said in a statement that the deal addresses the brokerage’s focus on “sustained growth.”

Coldwell Banker Affiliates President Jason Waugh, who is a former Berkshire Hathaway HomeServices executive, said Carrion and his firm make for good partners “as we accelerate our growth in one of the country’s most dynamic regions.”

The deal combined two sizable footprints locally, with Carrion’s affiliate business under BHHSCP ranked No. 6 in The Real Deal’s 2025 list of the largest residential firms in Los Angeles County. The company counted $2.4 billion in volume across over 1,000 deals between July 1, 2024 and July 1, 2025, according to TRD Data.

Coldwell’s company-owned brokerage business, Coldwell Banker Realty, sits even farther up the list, ranking second during that same period with $5.4 billion in volume across 2,289 transactions.

The franchise news follows the September announcement that Compass is set to buy Coldwell Banker parent Anywhere Real Estate for $1.6 billion. Anywhere also owns Sotheby’s International Realty, Corcoran, Century 21, Better Homes and Gardens Real Estate and ERA.

The Compass-Anywhere deal is expected to close in the second half of next year. Locally, Compass has long held a sizable lead as Los Angeles County’s No. 1 brokerage, with $14.5 billion in volume across 5,966 transactions last year, according to TRD Research.