In early January, Tali Geva, vice president of sales operations for real estate marketer Michael Shvo, told colleagues in an e-mail that she had left the marketing firm. The announcement came just after media director Gita Jagarnauth’s departure in late December.
Geva was one of more than a dozen Prudential Douglas Elliman employees who followed Shvo when he started Shvo Marketing in 2004.
In 2005, Geva told New York Magazine, “It didn’t even cross my mind to think about why I shouldn’t go. I would do anything for Michael … Michael is going to be the most successful person. Here, it’s being a part of something huge. It’s young, it’s energetic.”
When contacted, Geva had no comment.
Jagarnauth, meanwhile, started up a marketing and advertising company called GCR Media in January, according to her résumé, posted on professional networking Web site LinkedIn. Jagarnauth could not be reached for comment.