Broker Heaven’s Greg Young is taking his new company to a national audience.
Young launched the real estate training and consulting company Broker Heaven NY in July, shortly after leaving his longtime post as director of sales at the brokerage Citi Habitats. Broker Heaven, which aims to help real estate agents maximize their earning potential, offers seminars and group training sessions for agents at its headquarters at Park Avenue in Manhattan.
But now, real estate agents don’t have to be in New York City to be coached by Young, or “G$” as he was nicknamed at Citi Habitats. This fall, Broker Heaven started offering live feeds of its seminars so agents can view them online.
The move is part of a national push for Broker Heaven: Young said he has hired marketers to promote the company in “every state of the nation,” visiting local real estate offices and distributing complimentary DVDs of Broker Heaven seminars. The company will also be marketed nationally via social media, Young said.
Right now, agents must tune in to watch Broker Heaven seminars in real time, but Young said as of Dec. 1, recordings will be available for agents to peruse at their leisure.
All of this begs the question of what non-New York agents can learn from Young, who has spent his career in Manhattan. But Young said that nearly all of what he teaches — negotiating skills, for example — “can pertain to any agent in the country.”
“The fundamentals about what you do to build a real estate business are virtually the same anywhere,” he said.