The Real Deal Miami

Marlins park navigates retail market

March 24, 2011 10:36AM

Some tenants won’t be able to make it into the Florida Marlins’ new
stadium’s retail slots due to contract restrictions. For example,
retailers that compete with naming rights sponsors, or fast-food
restaurants that might jeopardize stadium concessions can’t lease at the
park. The challenge will be attracting customers in the 284 days of the
year the Marlins are not in town, and Jeremy Larkin, president of NAI
Miami, said the firm is looking for both local and national retailers.
“We are trying to get restaurants that have a broader appeal,” he said.
“Our restaurants will open 365 days.” [Miami