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The Real Deal Miami

Following Porsche, car designer Pininfarina gets in Miami condo game with Related

March 16, 2012 09:00AM

A rendering of a unit's interior

The Related Group has unveiled its plans for a new condominium tower in Brickell at a launch in Argentina. The 42-story, 382-unit 1100 Millecento Residences will be designed by Italian firm Pininfarina, which has designed a number of cars for Ferrari and Maserati, along with architect Carlos Ott. According to Related, 50 percent of buyers at its recently-launched MyBrickell project hail from Argentina, hence yesterday’s Argentina event, which took place at a classic car race called the Rally de las Bodegas in Mendoza. It’s the latest condo foray for a car firm, following Porsche’s plan to design a tower in Sunny Isles Beach. — Alexander Britell