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South Florida

The business of partying

Turning a driveway into a high-end auto show is one strategy for appealing to wealthy buyers (Photo: Jeramy Pritchett at Blindfold Magazine)
Turning a driveway into a high-end auto show is one strategy for appealing to wealthy buyers (Photo: Jeramy Pritchett at Blindfold Magazine)

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From the South Florida Market Report: In early January, Jonathan Postma was hired to market a seven-bedroom mansion with an expansive view of the Intracoastal Waterway. The Boca Raton-based broker at Coldwell Banker Residential Real Estate immediately began planning what he hoped would be the biggest open house party Deerfield Beach’s The Cove neighborhood had ever experienced. [more]

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Coldwell Banker