Michael Schwartz pop-up to launch this week

Ella will be open in Miami’s Design District through the summer

TRD MIAMI /
May.May 19, 2015 11:15 AM

First there was Michael’s, then Harry’s, and now Ella.

The Genuine Hospitality Group, led by chef and owner Michael Schwartz, is opening a 600-square-foot pop-up cafe in Miami’s Design District on Thursday.

Ella, named after Schwartz’s daughter, will serve breakfast, lunch and afternoon snacks in the Design District’s Palm Court, at 140 Northeast 39th Street, through the summer, according to a press release. The restaurant includes indoor counter seating for up to eight and outdoor seating for up to 40.

Schwartz designed the eatery along with Enrique Rene Gonzalez of Gonzalez Architecture. Design elements include sky blue lamps, an open kitchen, a wood lattice, and art from Craig Robins’ personal collection.

“The aesthetic of the café really reflects my personal style, especially the use of white and light blue – my favorite color,” Ella Schwartz, Michael’s daughter and intern at The Genuine Hospitality Group, said in a statement. “I’ve been working on translating this light and airy look online, shooting Polaroid images to populate its website and Instagram.”

Items range from nine-grain pancakes and breakfast sandwiches to roasted vegetable salads and parmigiano crusted grilled cheese sandwiches.

In Miami, Schwartz has Michael’s Genuine Food & Drink, Harry’s Pizzeria, the Cypress Room, and in Miami Beach, Restaurant Michael Schwartz. He is also working with the Related Group on the Paraiso Bay Restaurant and Beach Club in Edgewater. — Katherine Kallergis


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