George Mato has left Ritz-Carlton Residences, Miami Beach for the west coast of Florida, where he is heading sales for Miromar Lakes Beach & Golf Club in Estero, The Real Deal has learned.
Mato had been vice president of sales for Premier Sales Group and Lionheart Capital at the Ritz-Carlton Residences, Miami Beach for the past three years. But the developers brought in Douglas Elliman Development Marketing to take over sales and marketing on June 1. So Mato stayed until his contract expired on Aug. 16 to train the new sales staff.
Now, he has landed as vice president of sales at Miromar Lakes, a massive 1,800-acre planned community in Estero, north of Naples.
“I wasn’t very comfortable anymore,” Mato told TRD. “I was there three years an I felt I needed to move to something bigger and a better opportunity for me.”
Developed by Miromar Corp., led by Margaret Antonier, Miromar Lakes is composed of dozens of different housing communities, with both homes and condominiums. Prices range from $2 million to $7 million for homes and $1.3 million to $2 million for condos, Mato said.
“It is the most unique community — like Fisher Island without a ferry,” Mato told TRD.
Miromar Lakes Beach & Golf Club includes 700 acres of freshwater, man-made lakes, three miles of private beaches, a golf course, a beach club, golf club.
Mato’s career spans $5 billion in sales, including $700 million at Ritz-Carlton Residences, Miami Beach. Over the years, he has also handled sales at such projects as the Ritz-Carlton Residences, Palm Beach; Fisher Island; One Bal Harbour; Everglades on the Bay; Capital at Brickell; Icon Brickell and Shoma Homes at Park Square in Doral.