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The Real Deal Miami

One Sotheby’s takes over remaining sales at Cassa Brickell

The 80-unit, 10-story building is 85% sold
By Amanda Rabines | May 26, 2017 02:30PM

Cassa Brickell (Inset: Lourdes Alatriste, left, and Saddy Delgado, right)

UPDATED May 26, 4 p.m.: One Sotheby’s International Realty agents Lourdes Alatriste and Saddy Delgado are taking over the remaining sales at Cassa Brickell.

TSG Paragon Development completed the 80-unit, 10-story building at 201 Southwest 17th Road, in October. It’s nearly 85 percent sold, managing director Camilo Lopez said.

A spokesperson for TSG said the Carroll Group at Douglas Elliman previously handled sales. However, Chad Carroll told The Real Deal that was it was just two agents on his team who had the listings for two or three units. Douglas Elliman Florida CEO Jay Phillip Parker told TRD that the only project Elliman has in the Brickell market is One River Point.

“Both companies are really good companies,” Lopez told TRD, adding that while he has good relationships with both, One Sotheby’s “has a better connection to Latin America and Europe.”

One Sotheby’s and Elliman often compete for the same projects. Last summer, Elliman took over sales and marketing of the Ritz-Carlton Residences, Miami Beach from Premier Sales Group and One Sotheby’s, both of which were handling sales in some capacity.

Cassa Brickell was built southwest of Brickell’s financial district, and lies near other new developments including Atton Brickell Miami and Le Parc.

Of the 80 units at Cassa Brickell, 14 remain, according to Lopez. Three of those are penthouses, Delgado said.

The penthouses range from 927 square feet to 1,309 square feet, and from $652,000 to $799,000. Features include 11-foot ceilings, Italian kitchens and Bosch appliances. The remaining units range from 400 square feet to 798 square feet, and range between $520 per square foot to $650 per square foot.

The condo tower was designed by architect Carlos Ponce de Leon and includes a rooftop vegetable garden, an infinity pool and fitness center. The development also features unique “air houses” that act as houses within towers – complete with open terraces as large as 1,400 square feet.

Delgado and Alatriste aim to sell out the building over the next three to six months.

“They’re easier to sell because they’re unique units; most of them are very different. It’s a nice pitch for Brickell,” Delgado said. “It’s not on the main street. It’s set aside from the residential area, so there’s a quietness about it.”

The One Sotheby’s team aims to get buyers from Latin America, as well as locally.

“We’re getting locals, young professionals, young families, doctors in their 30s, who make good money, who want to be close to everything,” Delgado said. They’re also planning to market the remaining units to buyers in Canada and China.

Alatriste and Delgado were also recently brought on to sell out the remaining $21 million of inventory at TSG’s Ofizzina, a 16-story office-condo project in Coral Gables.