Billionaire Dan Gilbert taps Elliman to launch sales of Detroit Edition Residences

Douglas Elliman is rolling into the Motor City.

Billionaire developer and mortgage mogul Dan Gilbert has tapped the brokerage to launch sales for the Residences at the Detroit Edition.

Elliman agents Andrew Anderson and Bruce Ehrmann will lead sales for the 97-unit, 45-story project at 1208 Woodward Avenue, according to a press release. 

The tower will be the city’s second-tallest building when completed. It is part of a massive mixed-use development, dubbed Hudson’s Detroit, at the former site of the J. L. Hudson Department Store, a historic retailer that’s size once rivaled the Herald Square Macy’s. 

SHoP Architects designed the tower, which will have a hotel component as well as one- to four-bedroom condos. Yabu Pushelberg is designing the interiors. 

Amenities in the tower will include a pool, fitness center, spa facilities, and a private lobby for the condos, Michigan Live reported. It is slated for completion in 2027, according to the outlet.

Elliman declined to comment on pricing and timeline for the project. 

Gilbert, who has spent $5.6 billion in Detroit real estate, has an estimated net worth of $24.5 billion, according to Forbes. He co-founded Rocket Mortgage (formerly Quicken Loans), shoe reselling platform StockX, Rock Ventures and his real estate firm, Bedrock Detroit. He also bought the NBA’s Cleveland Cavaliers for $375 million in 2005. And owns the Cleveland Monsters, an AHL affiliate of the NHL’s Columbus Blue Jackets.

Gilbert’s Hudson’s Detroit recently landed General Motors as a tenant, and the automaker plans to relocate its global headquarters to the massive mixed-use development.