Avon inks big deal at 777 Third Avenue

Avon, the beauty giant which had reportedly been angling for nearly 250,000 square feet at the William Kaufman Organization’s 777 Third Avenue, made the deal official last night after less than three months of negotiations, the Post reported. The 15-year lease on floors two through 11 outsizes all leases signed in 2009, with the exception of the Gap’s move to 40 Worth Street. Sources told the Post that Avon will receive one year of free rent, after which the company will initially pay in the low $40s per square foot. Rent will gradually increase from there to the low $50s per square foot. Avon, which is currently located at 1251 Avenue of the Americas, plans to move to 777 Third Avenue in early 2011. It is keeping its smaller offices at 1345 Sixth Avenue for the time being. Avon’s new digs were previously occupied by Grey Group, an advertising firm that relocated to 200 Fifth Avenue. Peter Riguardi and Frank Doyle of Jones Lang LaSalle and Michael Lenchner of Sage Realty represented the Kaufman Organization in the deal. CB Richard Ellis’ Jon Zuckerman and Leonard DiMicelli with Cushman & Wakefield’s Dale Schlather represented Avon. [Post]