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Harlem Lofts acquires local competitor, turns divisions into new firms

A townhouse at 764 Saint Nicholas Avenue, converted to condos by Harlem Lofts.
A townhouse at 764 Saint Nicholas Avenue, converted to condos by Harlem Lofts.

From the September issue: In a bid to become Harlem’s largest redeveloper of townhouses, real estate services firm Harlem Lofts has acquired a local competitor. Harlem Lofts last month hired Charlie Marcus, the developer of projects such as the 11-unit Ellington condo at 111 West 117th Street. Marcus will be offered an ownership stake in the Harlem Lofts redevelopment arm, which has been renamed Harlem Property Re+Development, explained Harlem Lofts president Robb Pair.

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Pair said he and Marcus have long admired each other’s work. “I would go and spy on his projects, and he would spy on mine,” Pair said. [more]

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