Brokers turn to coaches to improve business – and lives

Professional counselors hired to advise on wide array of subjects

128 We heard se FINAL.inddFrom the April issue: When it came to rewarding his firm’s top producers this year, Warburg Realty president Fred Peters passed up the paperweights for something more productive. He booked six one-hour sessions with broker coach Susan Sexton for each agent.

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Industry players say Warburg is not alone when it comes to enlisting broker coaches, who work with agents on everything from differentiating their services to balancing their lives. [more]