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New York

H&M sister label & Other Stories selects Soho flagship location

Spread at 142 Mercer totals nearly 11,000 square feet of ground floor, lower level retail space

From left: 142 Mercer Street and the interior of an & Other Stories shop
From left: 142 Mercer Street and the interior of an & Other Stories shop

H&M’s sister label & Other Stories Has Chosen 575 Broadway in Soho’s Cast Iron District for the location of its flagship store. The planned opening later this year will mark the brand’s first footprint in the U.S. market.

The lease affords 10,915 square feet of ground floor and lower level retail space in a building also known as 142 Mercer Street located on the corner of Broadway and Prince Street. The flagship will rub shoulders with Prada, which holds a long-term lease in the adjacent space.

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The landlord was represented by RKF chairman and CEO Robert K. Futterman, executive vice president Karen Bellantoni and senior associate Christopher Johnson. David LaPierre, executive vice president at CBRE, and Steve Sjurset, first vice president, represented & Other Stories.

The parties did not disclose the dollar amount of the lease. — Tom DiChristopher

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CBRERetail Real EstateSoho Retail