Thrillist owner adds 60K sf to its Soho digs

Group Nine Media renewed its lease at 568 Broadway

568 Broadway and Ben Lerer
568 Broadway and Ben Lerer

Group Nine Media, which owns Thrillist and other media brands, just renewed its lease at 568 Broadway and added another 60,000 square feet to its office space.

The company inked a five-year renewal at the 11-story Soho building, the Crain’s reported. Terms of the lease weren’t immediately available, but asking rent was $85 per square foot.

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Under its new lease agreement, the company is renewing space on parts of the fourth, fifth and sixth floors and is adding the entire 10th and 11th floors. The company has been a tenant in the building for more than a decade.

Bonnie Shapiro, the director of commercial leasing at Allied Partners, said the building owners plan to renovate the lobby and create a private elevator for Group Nine. [Crain’s]  — Kathryn Brenzel