Between federal shakeups, new opportunities from the City of Yes, and a hotly contested mayoral election, 2025 is poised to be a game-changing year for the New York City real estate industry. On May 7, The Real Deal will bring over 3,000 of the most influential figures in real estate, finance, and development together at the Metropolitan Pavilion for our annual NYC Forum to discuss and decide the future course of the nation’s biggest real estate market. Doors open at 10 am for a full day of engaging speakers and unique activations, all brought to you by TRD and over 50 major sponsors including BSH, Amazon Key and Jacobs PC.
Special guests Steve Witkoff, Floyd Mayweather Jr., and Ankur Jain will join the conversation, adding their unique insights into wealth, investment and development. This unique event is your opportunity to catch the attention of NYC real estate’s elite with a variety of sponsorship opportunities and custom activations.
Putting The Spotlight On Your Brand
“Our approach is not just about filling a venue—it’s about curating an experience where brands don’t just participate, they shine,” says Ross Fox, Chief Sales Officer at The Real Deal.
“From premium booth sponsorships to exclusive networking activations, we craft opportunities that put our partners at the center of industry-defining moments.”
The popular Innovation Stage gives brands the ability to speak directly to the high-profile audience, sparking discussion while positioning you as a thought-leader.
“We’re offering a robust package this year on the Innovation Stage that amplifies your message after the crowd has left,” says Fox. “Our Brand Studio team will produce a campaign based on your presentation and distribute it through our channels in the weeks following the Forum to keep the conversation going.”
Reach Your Audience with Exclusive Activations
Michele Langer, Head of Marketing, emphasized the strategic collaborations behind the Forum’s success.
“New York City is the epicenter of the industry, and we’re bringing together the best minds to craft marketing experiences that make brands impossible to ignore,” she says.
“Our team is constantly innovating, working with some of the most recognized brands in real estate to design sponsorships that create real impact.”
Take your brand to the next level by rubbing shoulders with Ryan Serhant and the cast of “Owning Manhattan” or hobnobbing with the cream of the real estate crop in one of the Forum’s exclusive VIP lounges. From the exclusive Power Broker Breakfast to eye-catching Instagram Walls to Main Stage Intermission Videos, the exclusive activations at the NYC Forum put your brand in the same room as the decision makers who drive the industry.
Of course, each booth on the show floor is also an opportunity to innovate ways to connect with this exclusive audience. Take the lead from Brown Harris Stevens, whose booth will become a recording studio for a live podcast recording from the show floor.
You Have Arrived
“Real estate is more than just transactions. It’s about power, culture, storytelling and design,” says Seth Rogin, Chief Commercial Officer. “The NYC Forum is a crossroads of the art of driven dealmaking and elevated living, where the choices we make in art and style reflect who we are, what we’ve achieved, and the way we view the world.”
The Real Deal’s Weekend section will come to life at The NYC Forum, highlighting the finest of life beyond the business itself. For the first time ever, The Real Deal will spotlight the best of the industry’s style, travel, dining and more.
“this is a truly one-of-a-kind opportunity to bring the best brands together with this highly affluent, and highly influential, community.”
As anticipation builds for the NYC Forum, The Real Deal leadership is confident that this year’s event will set a new benchmark. With an unrivaled mix of high-impact sponsorships, cultural insights, and a dedicated marketing engine, the Forum isn’t just an event—it’s an experience that defines the future of real estate.
