Kevin Maloney and Jay Roberts on how Miami projects pencil out #shorts
12/5/2025, 5:17:02 PM
Margins matter, and Kevin Maloney isn’t shy about saying the quiet part out loud. In a candid sit-down with Prosper Group's Jay Roberts, Maloney broke down why an 8-year mega-project like the Waldorf Astoria demands a razor-smart sales strategy, how E11EVEN Residences swung from 1% to nearly 40% margins across its towers, and why building a $2 million house feels like the same workload as a 100-unit building.