Manhattan broker accused of celebrity bait-and-switch scam

Jordan Marshall supposedly used luxe celebrity addresses to lure renters in

TRD New York /
Jul.July 12, 2015 12:00 PM

A Manhattan broker is accused of allegedly using the addresses of celebrities like Anna Wintour and Darren Aronofsky in a bait-and-switch scheme.

Online ads promising cheap apartments at the addresses of Vogue chief Anna Wintour’s Greenwich Village home and film director Darren Aronofsky’s East Village townhouse are being used to lure in renters before steering them to lesser listings, according to the New York Post.

Jordan Marshall of St. Marks Place Realty — whose firm operates under a license issued to a Marshall Jordan – responded to calls regarding the ads placed on StreetEasy.com and Trulia.com. However, potential renters were told in a high-pressure pitch that the advertised apartments were suddenly off the market, but that a cheaper East Third Street apartment was available.

When questioned about the alleged scheme by the Post, Marshall said, “I’m not sure what you’re talking about. I’ve got to go to work.” [NYP]Christopher Cameron


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