Douglas Elliman amps up BK presence with Brooklyn Hearth Realty acquisition

Firm plans to add new offices later this year in Williamsburg and Bed-Stuy

TRD NEW YORK /
Jun.June 22, 2017 04:10 PM

From left: Howard Lorber (credit: Getty Images), Jan Rosenberg and homes in Ditmas Park

Douglas Elliman TRData LogoTINY is growing its Brooklyn footprint with the acquisition of Brooklyn Hearth Realty, a brokerage active in Ditmas Park and Park Slope.

Brooklyn Hearth Realty, run by brokers Jan Rosenberg, Rebekah Carver and DeAnna Lenhart, has an additional eight agents. All the partners and agents will join Elliman and continue to work out of their existing offices at 43 Fifth Avenue in Park Slope and 1207 Cortelyou Road in Ditmas Park.

“We’re having a lot of pressure in Park Slope, and people are pushing into Kensington and Midwood and Windsor Terrace and Ditmas,” Max Dobens, who oversees Brooklyn sales for Elliman, said of the acquisition. “We want to be there to capture that overflow.”

Elliman also plans to expand in the borough by opening a new office at 308 Malcolm X Boulevard in Bedford-Stuyvesant in August and one at 280 Metropolitan Avenue in Williamsburg in November.

Rosenberg, a former sociologist who started Brooklyn Hearth in 2004, said the sale to Elliman “lets me get back to the part of this that I love, which is helping people find new homes, and hand over the management of the business to a big firm with a lot of capacity and infrastructure.”

The company’s listings include a $3 million colonial townhouse in Prospect Park South.


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