WATCH: Corcoran’s Vickey Barron on jumping ship, sellers with “analysis paralysis” … & more

Resi broker talks about her move from Douglas Elliman, working with her daughters and more

New York /
Aug.August 29, 2017 12:20 PM

When residential broker Vickey Barron approached Douglas Elliman CEO Howard Lorber about her impending jump to the Corcoran Group, she made it clear it wasn’t about a quick grab for cash.

“We’re not 30 years old any more — we make a move, it’s not about money,” she told The Real Deal’s Miriam Hall during an exclusive one-on-one interview. “With Corcoran Sunshine and Corcoran [Group], this is a good platform for me to continue… and it makes good business sense.”

When asked if she was concerned about a drop off in business, Barron told TRD it wasn’t something she particularly feared.

“You can have a hiccup in the business, like if you make a move — it’s short term,” Barron said. “It will only be short term while you get your ducks in order.”

One of the city’s top agents and the broker behind the record-breaking $51 million sale of the penthouse at Walker Tower, Barron discussed the current state of the market, how certain sellers tend to get “analysis paralysis” and her approach to navigating developers with sky-high expectations.

“If the product is not good, and they want some ridiculous number, I just tell them ‘you’re not going to get it,’” she said, adding she will happily pass up the opportunity to sell a project she doesn’t believe in. “I do that on resale and I do that on new development.”

To watch Barron talk more about selling in the city, making it as a broker and what it’s like working with her daughters, watch the video above.

Produced by Alistair Gardiner and Kerry Barger. Interview conducted by Miriam Hall.


Related Articles

arrow_forward_ios
John Giannone and Jac Credaroli (Credit: iStock)
Two Elliman agents launch platform to provide renters, buyers and sellers up to $50K in unsecured loans
Two Elliman agents launch platform to provide renters, buyers and sellers up to $50K in unsecured loans
Jacob Sudhoff and Scott Durkin (Credit: Sudhoff Companies, Emily Assiran, iStock)
Douglas Elliman is coming to Texas
Douglas Elliman is coming to Texas
49 East 10th Street and Barbara Corcoran (Credit: Google Maps and Getty Images)
Corcoran to shut down office in building partly owned by Barbara Corcoran
Corcoran to shut down office in building partly owned by Barbara Corcoran
The Montana property with director Robert Redford and star Brad Pitt. (Getty, Swan Land Company)
“A River Runs Through It” Montana ranch lists for $136M
“A River Runs Through It” Montana ranch lists for $136M
From left: 944 Fifth Avenue, 67-69 East 93rd Street and 15 East 88th Street (Google Maps)
Three Manhattan sellers aim high asking $25M+ for luxury pads
Three Manhattan sellers aim high asking $25M+ for luxury pads
FiDi condo supply is through the roof as workers delay office return. (Getty)
FiDi condo glut is through the roof
FiDi condo glut is through the roof
eXp CEO Glenn Sanford (eXp, iStock)
Virtual broker eXp Realty has another record quarter
Virtual broker eXp Realty has another record quarter
RSA's Joseph Strasburg and Judge Lawrence Marks (Getty, Strasburg via Jeffersons Siegel)
Landlord group challenges state eviction ban
Landlord group challenges state eviction ban
arrow_forward_ios

The Deal's newsletters give you the latest scoops, fresh headlines, marketing data, and things to know within the industry.

Loading...