Times Square and Levi’s (Credit: M62)
New Yorkers may have to start walking an extra two minutes to get to the Levi’s in Times Square.
The clothing company, famous for its jeans, is moving its duplex store from 1501 Broadway at West 44th Street to 1535 Broadway between West 45th and 46th Streets, according to the New York Post. The new location should open by the end of 2018 and span 17,000 square feet.
Vornado Realty Trust owns the building and has already signed other retail clients for it, including Sephora, Laline and T-Mobile, which also signed a deal for LED signage above the store.
As the office market in Times Square has started to slow down, more landlords have started looking to make profits from digital billboards. [NYP] – Eddie Small