Local developer Faring is advancing a plan to build a cancer center on the border of West Hollywood and Beverly Grove, where the firm once envisioned a boutique hotel.
Faring is seeking to streamline the permitting process for the 271,000-square-foot medical office and research building, according to Urbanize. The West Hollywood Cancer Center, as it would be named, could qualify for a faster approval process state measure that provides incentives for projects built near transit.
According to an initial study published by West Hollywood city officials, Faring is looking to build a 10-story complex at a three-parcel site on the corner of Robertson and Beverly Boulevards. In addition to the medical offices, the building would include a restaurant, design showroom, ground-floor retail and four stories of underground parking.
There are currently four buildings at the site. The project would preserve the existing Charles and Ray Eames-designed building, formerly a Herman Miller showroom, at 8806 Beverly Boulevard. Approximately 34,500 square feet of retail and residential property would have to be demolished to make room for the center.
Office Untitled, formerly known as R&A Architecture and Design, is designing the project. Construction is expected to last 30 months.
Faring, led by CEO Jason Illoulian, had first proposed building a nine-story hotel at the property in 2017. Neighborhood groups criticized the project’s height at the time, and cited concerns about preserving the historic showroom.