Real estate publicist Kelly Kreth is almost as well known as her high profile New York clients like Century 21 New York Metro, Gotham Capital Mortgage and Darren Sukenik of Prudential Douglas Elliman. Now she’s becoming just as visible in the United Kingdom.
Kreth became famous after the publication of a New York Post article on her dismissal from brokerage Dwelling Quest in 2005 for keeping an online blog about her work experiences.
Now a publicist, Kreth is moonlighting as a New York City trend reporter for British morning show “LK Today” on Good Morning Television, which is seen only in the U.K. The network boasts more than 13 million viewers. Kreth covers trends unique to New York.
Blurring the line between journalism and public relations, Kreth has found ways to include her real estate clients in her second 15-minute burst of fame. Her first segment included a clip about the “singles maps” designed by Manhattan-based real estate Web site PropertyShark.com, another client. The map highlights pockets of rich, unmarried men and women in major U.S. cities.
Another segment on giving men spa treatments for Christmas featured a cameo by Mike Simon, president and CEO of Century 21 New York Metro, also a client of Kreth’s.
“It’s always peppered with real estate people,” Kreth said. “I tend to deal with them the most.”