The Real Deal Miami

LeBron’s arrival heats up downtown

July 16, 2010 10:30AM

LeBron James

Department store La Epoca had tried, unsuccessfully, to lease a
warehouse it owned near the American Airlines Arena for some time before
LeBron James announced he was heading to the Miami Heat. Now, brokers
are interested in the space, its owner said. Local business leaders say
James’ signing could be a driver of business and tourism growth in the
area — from new lines of clothing at shoes at La Epoca, to potential
conferences being held in Miami because of extra glamour and
excitement. “They made our downtown go from zero to 100 with this one
coup,” said Alicia Cervera Lamadrid of Related Cervera Realty Services. [SFBJ]