Jon Paul Perez on Auberge delay, where Related is looking for buyers: VIDEO

Marketing in Turkey has been particularly fruitful for Related

TRD MIAMI /
Oct.October 27, 2016 12:00 PM

Video by Alistair Gardiner

Jon Paul Perez, son of Related Group Chairman and CEO Jorge Perez, is being groomed to ascend the throne when his father steps down in the coming years. It’s only fitting then that The Real Deal pulled him aside for an interview at our biggest-ever South Florida Showcase & Forum last week.

Perez updated TRD South Florida Managing Editor Ina Cordle on Related’s major projects currently underway, gave some insight into why the company paused construction for the Auberge Residences & Spa Miami, and explained where Related is looking for its next batch of buyers.

Turkey has been particularly fruitful in the past, he said, and the company plans to continue marketing there. Related also managed to draw in a small batch of Chinese buyers for the W Fort Lauderdale.

He said Auberge is still taking reservations despite delaying groundbreaking, and Related hopes to start construction by late 2017 or early 2018.

Perez was among more than a dozen expert panelists assembled by TRD at Wynwood’s Soho Studios last week to dish on the biggest trends and issues in real estate.


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